Why you need to be passionate about your job to succeed, by Matthew Coppola

I have been working for an employment services organisation for over 7 months now, and just recently I was offered an internal transfer to another office within the company over in Melbourne. But to ensure that my transition is as smooth as possible, in the last week working at my previous office in Perth, I had another employee who would be taking over my role to job shadow me. I thought this would be easy and I could teach someone the best of everything I knew, but how wrong was I.

The person job shadowing me had absolutely no interest what so ever in the job and the industry. It wasnt that they told me they werent interested, it was in their body language and the actions they made which made me come to the conclusion they werent interested in the job and hence would’nt perform once in the job.

Ill give you a bit of background about my job. I am an employment consultant for a Job Services Australia organisation. When a job seekers goes on welfare benefits, they are referred to a Job Services Australia organisation. My job is to reverse market job seekers based on their skills and experience, to suitable businesses, so then they can go off Centrelink benefits. Like most jobs, I have Key Performance Indicators (KPI’s) to meet. So you need to have self-discipline and personal drive so that you can place as many job seekers into employment and meet your KPI’s.

When I first started in this job, I was really passionate about placing people into employment. I also had the added pressure of meeting my KPI’s but I knew that placements would come after regular and quality reverse marketing. What has driven me to succeed is passion, dedication, self-discipline and just simply enjoying my job. Plus I want my career to stay in recruitment. But when I had this person job shadow me, she displayed none of those traits. Sure, she doesnt necessarily have to enjoy her job, but at least show some interest in the job.


I am an experienced and qualified Employment Consultant. I provide assistance with tailored professional resumes, customised cover letters, key selection criteria responses and keyword optimised LinkedIn profiles.

All of my work is not only professionally written and edited but also has a unique design,  making sure that your job application will stand out from the rest. I work with clients all across Australia including Perth, Melbourne, Sydney, Brisbane, Darwin, Hobart and Adelaide. Having a professionally written resume will ensure your CV stays ahead of the rest. Contact me today to find out how I can help you land your dream job.

Please feel free to email me at info@matthewcoppola.com or call me on 0415 559 233.

Why do business development professionals struggle with administrative work?

Put me in the spotlight in front business professionals and I will flourish. Put me on the phone to a prospective client and I will organize a meeting with them. Put me in front of a client who wants to order 10 of your company’s product and I will persuade him to order twice as much. But put paperwork and administrative duties in front of me and I wont be able to cope. Does this sound like you?

If you answered yes, well your not alone! Most salespeople and business development professionals struggle at coping with admin work. This part of the gig usually makes up 30% of a salesperson’s role, however some positions may require more time depending on the industry and the level of compliance required.

Despite this being shortfall of most people in sales, it is something that needs to be done and unfortunately wont go away. I for myself will admit this is something I need to work on in my personal development including having effective time management skills. There are sales roles out there that do not require much administrative work, just as long as you can talk the talk, you will be fine. However, there are some jobs like I mentioned earlier which require more of your working week dedicated to administrative duties,. These can include positions in semi Government companies and also roles where everything needs to be documented and compliance is king.

But if you find yourself in a sales role where you are struggling with the level of administration work required, then it is best to resign and find another role which  you can sell and build business relationships till the cows come home and still be on top your admin work.


Author: Matthew Coppola, Managing Director of Client Centric.

Client Centric – Executive Employment Solutions are a boutique employment services company specialising in executive and managerial level roles. We are committed to helping you succeed in your career and to do this we have the best staff on board to help you reach your goals. Our team are highly experienced and knowledgeable in a broad range of areas and expertise, so you get the best advice. We service clients all over Australia including Perth, Brisbane, Melbourne, Adelaide, Sydney and Hobart.  We provide Resume Writing ServicesCover Letter WritingLinkedIn ProfilesAddressing Selection Criteria’s and we also offer a Job Application Service where we apply for jobs on your behalf and all you do is wait for the call. Please visit our website at www.clientcentric.com.au to find out more.

What is Comprehensive Value Chain Analysis By Matthew Coppola

Comprehensive Value Chain Analysis

Do what you do best. Leave the rest to others.

What is involved in Value Chain Analysis?

Your organisation will most likely engage in two types of business activities. Firstly are the activities that are purely intended to meet your customers’ demands and secondly, are those that although may not be directly involved in the making of your firms’ product, still add to the effectiveness and efficiency of your organisation.

The value chain is concerned with all those activities which add value to your business and your customers.

Understanding the value chain and how it affects your organisation and ultimately your customers is critical in successfully delivering value. Everyone is involved in the value chain. Starting from your employees to supervisors to suppliers and ending at your customers.

Our Comprehensive Value Chain Analysis service involves a detailed and thorough examination of the business activities performed in your organisation.

We’ll discover which activities your firm has a competitive advantage in and which activities your firm should discontinue or outsource to another organisation.

What are the benefits?

The benefits to your business from our Comprehensive Value Chain Analysis can be:

  • Greater value added to your services
  • Improved efficiency and less redundancy
  • Stronger performing business operations and processes
  • Free flow of processes
  • Better understanding of end-to-end processes
  • Increased adaptability to change in the business environment
  • Better able to exceed the demands of your customers

What is Business Process Re-engineering? By Matthew Coppola

Business Process Re-engineering

Talk is good. Action is better.

Why should your organisation improve its business processes?

Business Processes Re-engineering can deliver greater value to your company.

Improvements to business processes will result in increased efficiency and effectiveness across the entire organisation from bottom up. Our skilled consultants will map out your firms’ processes and address all areas requiring change and improvement.

Rethinking about your businesses processes through business process change will add greater value to your business and end up with your customers being happier and more satisfied.

The below diagram explains our approach and how value can be delivered to your company from business process re-engineering:

The benefits to your company from our Business Process Reengineering service will be

  • Improved efficiency
  • Standardised processes
  • New and unique business concept
  • More value adding activities
  • Greater profit potential
  • Effective processes

What is Change Management? By Matthew Coppola

What is change management and why is it of benefit to your organisation?

Change management is a planned way of aligning people, organisations and processes from their current state to the ideal. Change is inevitable and must occur so organisations do not remain stagnant and continue pursuing the same activities all the time.

Increasing competition, government regulations and growing market forces spur change and the need to address these matters in business change is greater than ever.

Organisations must be capable of effecting change in order to succeed in the future.

What types of developments can be facilitated through change management? 

  • New product development
  • Mergers and acquisitions
  • Management changeover
  • Cost-cutting & Staff reductions
  • Employee resistances to change
  • Deployment of new technologies
  • Changes to business processes

Our skilled change managers will work alongside your management and staff to put into action business changes successfully, so your organisation remains constant and unwavering, ready to tackle the competition in a state of improved efficiency and superior abilities.

Contact us for a free consultation with one of our consultants today.

The following developments can be facilitated by our change management specialists:

  • New product development

Starting a new production line? Changing or removing products from a production line? Our change management specialists can facilitate this activity, ensuring products are adopted into the market smoothly, making certain that your organisation will cope with the change.

  • Mergers and acquisitions

Engaging in a merger with another company or acquiring other businesses? All levels of your company from bottom up, including management, staff and support systems will be affected in some way or another. Our change management specialists will align your staff and processes to meet the changes brought with a merger or acquisition.

  • Management changeover

A changeover of management in your company will likely bring new ideas, values, visions, processes and different ways of doing things. Our change specialists will guide your staff through the change, so they will be perfectly settled in with the new management arrangement.

  • Cost-cutting & Staff reductions

Organisations engaging in cost cutting and staff reductions experience a loss of employee morale and fear of loss of job among staff members, which results in less productive and unhappy workers. We can help by dampening the negative effect of job cutting throughout the whole organisation.

  • Employee resistances to change

Your employees may be happier doing the same things and will therefore resist or ignore any changes in your organisation. Our consultants can assist by facilitating in stages, the adoption of changes throughout all levels of your organisation.

  • Deployment of new technologies

The deployment of new technologies requires training and effective transition among all levels of your organisation. Our change managers are skilled in ensuring a smooth adoption of new technology in your organisation.

  • Changes to business processes

Our change management specialists can guide your staff and management to changes in your organisations business processes.

Perth Wedding Photography – Fotografia Coppola

 Looking for a photographer in Perth, Fremantle or the Swan Valley? Book now with the professional wedding photographers at Fotografia Coppola. We also provide corporate event and commercial photography services.

At Fotografia Coppola we know that your Wedding is one of the most important events in your life. That is why we believe that your wedding photographer (or wedding photographers) should be the best you can afford. You would not want to risk your special day by having a cheap wedding photographer and yet you want your photography to be affordable, especially if you are just starting out in life! Wedding photography is already perhaps one the most expensive costs for most couples starting out and we understand this! A Wedding can take many months of planning and preparation, so why risk using just any perth wedding photographer?

Fotografia Coppola will ensure that we capture the magic, the fun, the stunning wedding photos and all the ecstasy and emotion of your special day! Remember, only your wedding photographs, captured by your wedding photographer Giovanni Coppola will assure you of wedding day memories that will last you a lifetime. Fotografia Coppola prides itself on it’s unique, candid, reportage and creative style of coverage. By being unobtrusive, yet helping to choreograph your wedding photography at your chosen wedding venue or location in perth, we will ensure that you will get stunning wedding photos allowing you to relax and be yourself. Stunning wedding photographs begin with a brilliant perth wedding photographer who knows and understands your expectations, your culture and your values. Giovanni Coppola makes it a point to always meet and discuss your wedding, in detail, so that special day is captured in the best possible way.

Australia based professional photographer, Giovanni Coppola, is your perfect choice for weddings, special or corporate events in and around Perth. He is a great photographer who captures and documents your most unforgettable moments.

Our packages are designed to fit most wedding photography needs and allow your wedding photographer to give you what you want, yet at the same time we can tailor packages to suit your budget with a variety of albums, proof photos, photo books, magazine photo books, digital prints and other services.

Our packages are usually custom tailored for our clients. For this reason we recommend you come and see us so we can show you what your choices are and explain the album differences. We only use albums from seldex and jorgensenalbums which are recognized as some of the world’s best.

It is important to note that we are a husband and wife team and with all our weddings, so you will have TWO photographers at your wedding. Leanne, my wife, will also assist the bride and help choreograph the shots during the photo shoot. This gives you the variety of viewpoints from both a man and myself. We aim for candid and natural as well as romantic and artistic, but the choice is yours. At all times however we aim to shoot beautiful photos that are not cheesy and that you, your family and friends will love.

When you meet with us, there is no obligation on your part but we know you will be pleasantly surprised at what we offer. You can afford the best! Because our preference is to shoot, we have “attendance only” wedding photography packages (if you don’t want an album) as well as “attendance and album” wedding photography packages. Further, all of our album packages offer full coverage of up to 10 hours or more if required. As wedding photographers based in East Perth and servicing Perth and western Australia, we are able to make good use of our travel time and hence can pass on the savings.

We are also very happy to discuss your wedding planning/timing, location/s, and assist you in any way we can to make the most of your photography. As already stated, our preference and passion is to shoot! and in particular we like to photograph people, especially in a wedding setting. We are all about quality, service and stunning images that will have you and your friends go WOW! That’s what we are all about! We are available to meet any day or evening up till 8pm. We are based in East Perth, near the foreshore, not far from the tunnel. Easy to find!

Also, we would like to take this opportunity to bring to your attention as to why we stand out from other photographers:

  • Our passion is photographing weddings and we do it almost exclusively. We particularly like capturing those special and candid moments. If you like our images, you can expect a similar look and feel for your wedding photography. We look forward to showing you more of our work.
  • Two photographers is the minimum you will have covering your wedding. This means that not only are the key and classic shots of the day captured, but all the unseen moments in-between that one photographer simply cannot capture. We also have two other freelance photographers who assist us when and if required.
  • Leanne, my wife, also brings a woman’s point view to your photography. This adds variety to the style of your photos. Leanne also helps choreograph shots and assists the bride throughout the day. Leanne has done this many times and can be relied upon to help you throughout the day.
  • All of your photos will be fully edited and creatively ‘worked’ at no additional charge. We never deliver images straight out of the camera. We consider this to be a VERY important part of the creative process and we spend as much, if not more time, during post production as the actual wedding photography shoot. This is also an area where you, as the consumer need to be wary! Not all perth wedding photographers are the same. It would be very easy for cheaper photographers to cut corners here. Some for example will only edit those you select for your wedding album. Some will only edit those you select and pay for. Other wedding photographers may edit all the wedding photos, but they automate the process rather than pay attention to each individual photo. The danger here is that some photos which may look ordinary at first sight, can be turned into works of art through judicious cropping and careful editing. Hence, the amount of post production work we apply to our photos can greatly affect the quality of your wedding photographs. As wedding phgotographers who pride ourselves on quality and service, this is one area that we do not skimp. In fact, regardless of which package you choose, you will always get the same level of attention to detail and quality post production photoshop work.
  • We are a husband and wife team – therefore it is us who will be shooting your wedding. It is personal and because our name is involved, you can be assured of quality and service on your special wedding day.
  • We use only the best photographic equipment and Lenses made by Canon such as Canon 1D Mk IV and Canon 5D Mk 2. At any one time we may be carrying up to 9 lenses and three camera bodies so as to give us that special and creative look we are after. No other perth wedding photographers we know of go to this much trouble for a wedding. Carrying around such photographic equipment is not easy, but the results in the type of photos we are able to get make the effort worth while.
  • We use only the best photographic equipment and Lenses made by Canon. At any one time we may be carrying up to 9 lenses and three camera bodies so as to give us the creative look we are after. No other photographer we know of goes to this much trouble for a wedding.
  • Image safety is paramount at fotografia coppola. Your images are captured onto multiple cameras and multiple memory cards. Indeed many of our cameras carry dual memory cards so that the same photo is stored on two cards at the same time. This makes it far less likely to lose photos due to faulty memory cards. Also, throughout the day images are backed up onto external devices such as our Epson P-7000 memory card reader and media device. Memory cards are not reused, giving us further redundancy. Finally, additional backup steps are taken at the end of the day such as hard drive storage (Drobo) and hard copy to DVD. We cannot stress how important these steps are so as to assure your photography is in safe hands. We are happy to state that we have never lost anyones precious memories and dont ever intend to. This is something you should make sure of when selecting your wedding photographer3

Check them out at fotografiacoppola.com