Benefits of tailoring your covering letter to the position description


As important as it is to have a tailored and well structured CV that accurately markets your skills and experience, it is also vital to personalise the covering letter to the requirements of the position description. You can imagine just how many applications come through to employers and how many applicants send through just their resume with no covering letter. And if they do send through a covering, three common mistakes occur:

  1. Writing too much about themselves and not enough about what they have to offer the employer.
  2. Writing too little and coming across that they are not that interested in the position.
  3. Writing a covering letter that is completely irrelevant to the position advertised. 

So if on the job advert for example, they are asking for someone who has thorough knowledge of Government training programs, then it would be wise to write about your knowledge and experience on that, but keep it to a couple sentences, obviously taking into account the number of criteria.

Client Centric Executive Employment Solutions

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Author: Matthew Coppola - Career Coach, Employment Specialist and Professional CV Writer

Holding a graduate degree in Commerce, majoring in Economics at Curtin University, as well as a post graduate certificate in Career Education and Development at RMIT University, Matthew brings with him many years of experience working in the fields of business development, marketing, soft-skills training and employment services industry. He has gained significant exposure in working with employers in sourcing staff as well as assisting jobseekers in promoting and marketing themselves to employers and securing sustainable employment outcomes. He is currently working in Disability Employment Services where he assists clients with mental health disabilities in finding and keeping satisfying and gainful employment and helping them overcome and work around barriers to employment. He has helped many job seekers secure employment by training and coaching them in the art of being interviewed and giving the interviewer a positive and lasting impression. He knows how to sell and market a job seeker to an employer and he imparts this knowledge to his clients in helping them sell and market themselves in an interview. Matthew regularly writes new articles on a variety of employment related topics and posts these to his personal website blog matthewcoppola.com

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