How many pages should my cover letter be? By Matthew Coppola


Okay, so your about to email across a copy of your resume and cover letter to a prospective employer, but decide first that you want to tailor your cover letter to make it more personalised. So how long should your cover letter be? Generally speaking, taking into consideration and respect for the reader’s time and …

Retail customer service – A personal experience observed, by Matthew Coppola


What does it mean to deliver good customer service in a retail or similar industry (which involves close interaction between seller and customer)? Well for one thing, it’s all about ‘service’ – of course by being courteous, helpful, friendly and engaging. Not judging or determining a customer’s buying behaviour by what we see or hear. …