When an employer is going through the decision process of who they should offer the job too, your resume assists them to make an informed choice. Sending a cover letter along with your CV gives you a more personalised touch for the position, by answering the requirements of the role as specified in the job advertisement.
Your resume and cover letter are the most essential tools that you have to get noticed by a prospective employer and what helps you with getting your next opportunity.
Recruiters or employers may only dedicate 3 minutes or less reading through your CV and cover letter, so first impressions are crucial. You would want to ensure it jumps out at them, stands out from the crowd and is informative and applicable to the employer’s requirements so that it inspires them to select you for an interview.
When your resume and cover letter is professionally written, it helps with endorsing your career experience, knowledge and skills and assists in selling you to the company.